A new study has determined that readers have less trust in news credibility when they find out that artificial intelligence has been used in some way to generate an article. Researchers from the University of Kansas posit that understanding how and what technology contributed to news as well as how this could be revealed to readers in a way they understood needed to be resolved.
The study was led by Associate professor Alyssa Appelman and Assistant Professor Steve Bien-Aimé who conducted an experiment where they showed readers a news story about aspartame and how safe it was for human consumption.
The researchers randomly assigned 1 of 5 bylines; written by AI, written by staff writer, written by staff writer with AI collaboration, written by staff writer with AI assistance and written by staff writer with AI tool, to the articles. Apart from this, the article was the same in all cases.
They reported their findings in a pair of research papers, both of which were written by Bien-Aimé and Appelman, along with Mu Wu of California State University, Los Angeles and Haiyan Jia of Lehigh University.
One paper centered on how readers understood artificial intelligence bylines. Readers were polled after reading the articles about what a particular byline they got meant and if they agreed with statements that measured their attitudes and media literacy towards artificial intelligence. A majority admitted that they felt people were the main contributors, while some reported they thought artificial intelligence may have been used in writing a draft edited by a person or in research assistance.
These findings were reported in the Communication Reports journal.
The second paper investigated how perceiving humanness mediated the association between credibility judgments and the perceived contribution of artificial intelligence. The investigators determined that acknowledging artificial intelligence use improved transparency, and readers felt that individual contribution to news enhanced trustworthiness.
Participants also declared what percentage they thought artificial intelligence was involved in article generation, regardless of the byline. The investigators found that the higher the percentage given, the lower their judgment of the article’s credibility. Even individuals who read articles that had the byline ‘written by staff writer’ admitted that they felt artificial intelligence was involved to some extent.
The paper’s findings suggest that individuals give higher credibility to contributions in fields that have traditionally been occupied by humans. Replacing these efforts with technology like artificial intelligence impacts how credibility is perceived. These findings were reported in the Computers in Human Behavior: Artificial Humans journal.
With tech giants like NVIDIA Corp. (NASDAQ: NVDA) ramping up their production of the AI chips used to program large language models powering AI systems, it is likely that the glitches which have caused consumers of news to distrust AI use will be fixed and the credibility of AI-generated news will grow.
About AINewsWire
AINewsWire (“AINW”) is a specialized communications platform with a focus on the latest advancements in artificial intelligence (“AI”), including the technologies, trends and trailblazers driving innovation forward. It is one of 70+ brands within the Dynamic Brand Portfolio @ IBN that delivers: (1) access to a vast network of wire solutions via InvestorWire to efficiently and effectively reach a myriad of target markets, demographics and diverse industries; (2) article and editorial syndication to 5,000+ outlets; (3) enhanced press release enhancement to ensure maximum impact; (4) social media distribution via IBN to millions of social media followers; and (5) a full array of tailored corporate communications solutions. With broad reach and a seasoned team of contributing journalists and writers, AINW is uniquely positioned to best serve private and public companies that want to reach a wide audience of investors, influencers, consumers, journalists, and the general public. By cutting through the overload of information in today’s market, AINW brings its clients unparalleled recognition and brand awareness.
AINW is where breaking news, insightful content and actionable information converge.
To receive SMS alerts from AINewsWire, text “AI” to 888-902-4192 (U.S. Mobile Phones Only)
For more information, please visit www.AINewsWire.com
Please see full terms of use and disclaimers on the AINewsWire website applicable to all content provided by AINW, wherever published or re-published: https://www.AINewsWire.com/Disclaimer
AINewsWire
Los Angeles, CA
www.AINewsWire.com
310.299.1717 Office
Editor@AINewsWire.com
AINewsWire is powered by IBN
D-Wave launches initiative to develop advanced cryogenic packaging for both gate-model and annealing quantum processors.…
Lantern Pharma completed enrollment in its LP-184 Phase 1a trial and is preparing Phase 1b/2…
Nightfood advances their $80 million hotel acquisitions to serve as live labs for its AI-robotics…
AI is becoming a regular part of medical practice, helping doctors identify common health conditions…
The announcement of next-generation prospecting engine represents significant milestone in the evolution of automated sales…
Wearable Devices' proprietary Surface Nerve Conductance technology enables touchless control through subtle finger movements, positioning…